Jan 19, 202639

Shin Ramyun's 40th Anniversary: Golden Celebration Meets K-Pop Royalty

Four decades of fiery flavor deserve a celebration that's just as bold. Shin Ramyun, South Korea's most iconic instant noodle brand, is marking its 40th anniversary with something truly special: a limited-edition Gold version and an electrifying collaboration with one of K-pop's hottest groups, aespa.


A Legacy Written in Spice

Since 1986, Shin Ramyun has been more than just instant noodles, it's a cultural phenomenon. From college dorm rooms to upscale restaurants adding their own gourmet twists, the distinctive red packaging and that unforgettable spicy kick have made Shin Ramyun a staple in kitchens worldwide. The brand has sold billions of packets globally, becoming synonymous with Korean food culture itself.



Enter the Gold Edition

For this milestone anniversary, Nongshim has unveiled the Shin Ramyun Gold version, a premium take on the classic that fans know and love. While details about the exact recipe enhancements vary, special anniversary editions typically feature upgraded ingredients, richer broth, or unique flavor profiles that elevate the original formula. The golden packaging itself signals that this isn't just another bowl of ramen—it's a celebration in every slurp.


When aespa Meets Ramyun

The collaboration with aespa adds an exciting layer to this anniversary celebration. The four-member girl group—Karina, Giselle, Winter, and Ningning—has taken the K-pop world by storm with their futuristic concept and chart-topping hits like "Savage," "Next Level," and "Spicy" (how fitting!). Their involvement brings Shin Ramyun's anniversary into the hearts of a new generation while honoring the brand's long-standing connection to Korean youth culture.

This partnership likely includes special packaging featuring aespa's imagery, exclusive promotional content, and possibly even limited-edition merchandise that fans of both the group and the noodles will want to collect. It's a perfect fusion of two Korean cultural exports that have conquered international markets: K-food and K-pop.



The Collector's Dream: Packaging & Photocards

What truly sets this collaboration apart is the attention to detail that will make collectors' hearts race. Each limited-edition package features stunning visuals of aespa members against the signature gold design, transforming ordinary ramyun packaging into displayable art.


But here's what has fans particularly excited: the inclusion of exclusive photocards. You can have a chance to win a group photocard, but be careful not all the package contains one . For K-pop fans, photocards are serious business. They're collectible treasures that fans trade, display, and cherish, making each package purchase feel like opening a special gift.



How to Get Yours

Limited-edition releases like this tend to sell out quickly, especially when they involve beloved K-pop groups. Keep an eye on official Nongshim channels, Korean grocery stores, and online retailers that specialize in Asian food products. MY fans (aespa's fandom name) and ramyun enthusiasts alike will want to act fast.

Whether you're a longtime Shin Ramyun devotee, an aespa stan, or simply someone who appreciates the beautiful collision of food and pop culture, this 40th-anniversary celebration is one worth savoring. Here's to 40 more years of spicy, satisfying, and culturally significant noodles!