HERA x Felix Edition

When Felix of Stray Kids was announced as HERA's first-ever male global brand ambassador, fans knew something special was coming. But nothing could have prepared us for the absolute phenomenon that is the HERA x Felix Edition Glow Foundation Cushion.

A Cushion Worth the Hype

Launched on January 12, 2026, at 12 AM KST on Global AmoreMall, this isn't just another celebrity collaboration. The HERA x Felix Edition features Felix's engraved name and signature directly on the cushion compact, making every makeup application feel like a personal connection with the Stray Kids member himself.

Imagine opening your makeup bag and seeing Felix's signature staring back at you every single day. For STAYs around the world, this has transformed a simple beauty routine into something genuinely special and personal.

How to Get Your Hands on One

While the official launch happened on Global AmoreMall, the cushions became available through various platforms with special promotional offers. The demand has been intense, with fans sharing their excitement across social media platforms and beauty communities lighting up with reviews and unboxing videos.

Pro tip: If you're hoping to snag one, act fast. Limited edition K-beauty collaborations with K-pop idols tend to sell out quickly, and this one is no exception.

Why Fans Are Obsessed

Beyond the Felix connection, users rave about the foundation's lightweight formula, natural coverage, and the signature HERA glow that makes skin look radiant without being overly dewy. The cushion format makes it perfect for touch-ups throughout the day, and the compact itself is Instagram-worthy.

But let's be honest—for many STAYs, having Felix's signature as part of their daily routine is the real draw. It's a small luxury that brings joy every time you use it, turning an ordinary makeup step into something that feels meaningful and connected to an artist they admire.

The Bottom Line

The HERA x Felix Edition Glow Foundation Cushion represents more than just a beauty product. It's a celebration of Felix's influence, a collector's item for dedicated fans, and a genuinely high-quality foundation that delivers on its promises. Whether you're a STAY, a K-beauty enthusiast, or both, this collaboration showcases the magic that happens when artistry meets cosmetics.

If you managed to get your hands on one—congratulations! You're holding a piece of K-pop and K-beauty history. And if you're still hunting for one, the search is definitely worth it. After all, how often do you get to carry a piece of your favorite artist's signature with you everywhere you go?