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Jun 24, 202611

Tod’s is pleased to announce K-pop artist HAN of Stray Kids as its new Brand Ambassador.

Stray Kids’ HAN has officially joined the world of luxury fashion as the new Brand Ambassador for Italian fashion house Tod’s.

On June 15, 2026, Tod’s announced that HAN, a member of global K-pop group Stray Kids, would become the brand’s newest ambassador. The partnership marks another major milestone for HAN as he continues expanding his influence beyond music and into the global fashion industry.


HAN Represents Tod’s Modern Elegance and Italian Craftsmanship

Tod’s welcomed HAN as an artist who embodies creativity, positive energy, and global influence.

The brand highlighted HAN’s individuality, contemporary vision, and ability to connect with audiences worldwide, explaining that his image aligns with Tod’s values of modern elegance, craftsmanship, and Italian lifestyle.

As part of the announcement, Tod’s also introduced new visuals featuring HAN wearing the brand’s signature pieces, showcasing a sophisticated style that combines his unique personality with Tod’s timeless aesthetic.



HAN’s First Appearance at Milan Fashion Week

Following the ambassador announcement, HAN is set to make his first official appearance for Tod’s at the brand’s men’s presentation during Milan Fashion Week on June 21, 2026.

The appearance will mark the beginning of future projects and collaborations between HAN and Tod’s as the brand continues strengthening its connection with global audiences through K-pop’s growing influence.


A Multifaceted Artist Beyond Music

Since debuting as a member of Stray Kids in 2018, HAN has been recognized for more than just his performances.

As one of the group’s key members involved in songwriting and composition, HAN has developed a strong artistic identity through his music. His versatility, creativity, and distinctive style have helped him build a strong international fanbase.

His appointment as Tod’s Brand Ambassador further highlights his growing presence in the fashion world, joining the increasing number of K-pop artists representing major luxury brands globally.


Stray Kids Continue Expanding Their Global Influence

Stray Kids have become one of the leading K-pop groups worldwide through their powerful performances, self-produced music, and international achievements.

Alongside the group’s global success, individual members have also continued to make their mark across various industries, including fashion and luxury partnerships.

HAN’s new role with Tod’s adds another achievement to Stray Kids’ expanding influence, demonstrating the group’s impact not only in music but also in global culture and fashion.



Final Thoughts

Stray Kids’ HAN has been officially named the new Brand Ambassador for Tod’s, marking an exciting new chapter in his career.

With his creativity, individuality, and global influence, HAN perfectly represents the modern image of Tod’s while bringing his own artistic identity to the luxury fashion world. Fans are now looking forward to seeing more projects and appearances from HAN as part of this new partnership.