BLACKPINK's Epic Return: Everything About 'DEADLINE' + Exclusive K-Friday Deals

BLINKs, the moment we've been waiting for is finally here! After three and a half years since their last album, BLACKPINK is making their highly anticipated comeback with their third mini-album DEADLINE, dropping on February 27, 2026. Let's dive into everything you need to know about this monumental return and where to snag the best deals for their albums.

The Comeback We've Been Waiting For

DEADLINE: A New Chapter Begins

BLACKPINK announced their new mini-album titled DEADLINE on January 14, 2026, with a release scheduled for February 27 at 12 AM EST (1 PM KST). This marks their first group project since the critically acclaimed Born Pinkalbum dropped in September 2022.

The album takes its name from their massive DEADLINE World Tour, which has been breaking records since kicking off in July 2025 at Goyang Stadium in South Korea. The tour is marketed as the group's first all-stadium tour and will conclude on January 26, 2026, at Kai Tak Stadium in Hong Kong.

What to Expect from the Album

While full tracklist details are still under wraps, we do know that the EP will feature their recent single "Jump," which arrived in July 2025 as their first single together in two years. "Jump" already made waves, debuting at #28 on the Billboard Hot 100 and becoming their third No. 1 song on the Billboard Global 200.

YG Entertainment confirmed that key album work, including music video filming, was completed well in advance, with the release pushed back to allow time to further refine the final product. The agency emphasized their commitment to delivering music of the highest quality to fans who have waited patiently.

The Journey to DEADLINE

Solo Success Leading to Group Glory

The past few years have seen each BLACKPINK member flourish individually:

Rosé: Earned three Grammy Award nominations, including Song of the Year, with her 2024 hit "APT." with Bruno Mars, marking the first time a K-pop female artist received a Grammy nomination. Her solo album Rosie showcased her artistic evolution.

Jennie: Released her full-length solo debut album Ruby, which was named one of Rolling Stone's Best Albums of 2025. She's also been dominating the fashion world and preparing for major festival appearances.

Lisa: Won Best K-Pop at the MTV Video Music Awards for "Born Again" and released her solo album Alter Ego in 2025. She also made her acting debut in HBO's The White Lotus Season 3.

Jisoo: Entered Billboard's Hot 100 with her solo work "EYES CLOSED". She's also been balancing music with acting projects, including the Netflix series Newtopia and her upcoming show Boyfriend on Demand.

A Historic World Tour

In August 2025, BLACKPINK became the first K-pop girl group to headline a solo concert at London's Wembley Stadium, cementing their status as global superstars. The DEADLINE World Tour has taken them across North America, Europe, and Asia, with sold-out stadiums at every stop.

During shows, BLACKPINK has been switching up their setlists with special performances and reprises of solo tracks, making each concert unique. Fans attending the final Hong Kong shows in late January might even get a sneak peek at new tracks from the upcoming album!

Perfect Timing: 10th Anniversary Celebration

This comeback holds special significance as it aligns perfectly with BLACKPINK's upcoming 10th anniversary in August 2026. The timing allows the group to celebrate a decade of dominance with fresh music and potentially extended tour dates.

Since their debut in 2016, BLACKPINK has shattered countless records, becoming the most-subscribed female group on YouTube, the first K-pop girl group to headline Coachella, and global ambassadors for luxury brands like Dior, Chanel, Saint Laurent, and Celine.

Get Your BLACKPINK Albums at Kfriday Shop!

Now for the exciting part: securing your copy of BLACKPINK's albums! Kfriday Shop is your go-to destination for authentic K-pop albums and merchandise shipped directly from Korea.

Why Choose Kfriday Shop?

• Authentic Products: All albums are sourced directly from Korea, ensuring you get genuine merchandise
• Global Shipping: Kfriday delivers to your doorstep worldwide
• Wide Selection: From the latest releases to classic albums, photocards, and exclusive merchandise
• Competitive Pricing: Great deals on official K-pop products

How to Shop BLACKPINK on Kfriday Shop

Head over to Kfriday's BLACKPINK collection to browse their full selection. Whether you're looking to complete your BLACKPINK album collection or prepare for the DEADLINE release, K-Friday has you covered.

The Countdown Begins

As we count down the days to February 27, anticipation is building across the global BLINK community. This isn't just another album release—it's a celebration of resilience, growth, and the unbreakable bond between four extraordinary artists and their millions of fans worldwide.

BLACKPINK has consistently proven they're more than just a K-pop group; they're a global phenomenon that transcends borders, languages, and genres. The DEADLINE era promises to elevate them to even greater heights.

Mark your calendars for February 27, 2026, and make sure to secure your albums through Kfriday for the authentic BLACKPINK experience!