Meet TUIDE: Everything You Need to Know About HYBE's New 7-Member Girl Group
A new generation of HYBE artists is on the way!
Introducing TUIDE, the first girl group under HYBE's new label, ABD (A Bold Dream). The seven-member group is set to debut later this year, marking the beginning of a new chapter for the company behind groups like LE SSERAFIM, ILLIT, and KATSEYE. Veteran producer Han Sung-soo, known for his work with SEVENTEEN, After School, IZ*ONE, and TWS, is leading the group's production.
The name TUIDE comes from the phrase "Tune the Tide," symbolizing the group's goal of bringing together each member's unique personality to create something harmonious and fresh.
Let's meet the members!
Meet the Members
Seohee
As the oldest member, Seohee (서희) is expected to bring stability and confidence to the team.
Although HYBE has kept many details under wraps, fans are already praising her elegant visuals and calm presence shown in the first promotional content.
What we expect:
- Strong leadership
- Versatile performances
- Elegant stage presence
Seoyeon
One of the most talked-about members is Seoyeon (서연), who is also known as the younger sister of TWICE leader Jihyo. That connection immediately caught fans' attention, but many online are emphasizing that they hope she'll be recognized for her own talents rather than just her family background.
What we expect:
- Strong vocal potential
- Bright personality
- Lots of curiosity from both ONCEs and new fans
Elena
Elena has already attracted attention thanks to her international background and charismatic visuals.
Fans are eager to see how she fits into TUIDE's overall concept and what role she'll take once performances begin.
What we expect:
- Global appeal
- Stylish performances
- Strong stage charisma
Jia
Jia (지아) remains one of the group's biggest mysteries.
Since very little has been revealed so far, fans are excited to discover her talents during TUIDE's debut promotions.
What we expect:
- Fresh energy
- Hidden surprises
- Memorable performances
Saki
Representing Japan, Saki (사키) adds another international element to TUIDDE's lineup.
International members often help connect with fans around the world, and many are looking forward to seeing her personality shine.
What we expect:
- Strong dance performances
- Global fan appeal
- Bright charm
Seah
Seah (세아) has already caught attention for her youthful visuals.
While little is officially known about her position within the group, fans are excited to watch her grow alongside the other members.
What we expect:
- Fresh image
- Energetic performances
- Great chemistry with the team
Yi Hani
The youngest member, Yi Hani (이하늬), completes TUIDE's seven-member lineup.
Maknaes often become fan favorites thanks to their adorable personalities and impressive growth over time, and many are curious to see what Yi Hani will bring to the stage.
What we expect:
- Youthful energy
- Continuous development
- Lovable charm
What Makes TUIDE Different?
TUIDE isn't just another rookie group.
They're the first artists to debut under HYBE's new label, ABD, making their debut an important milestone for the company. Expectations are naturally high, especially with Han Sung-soo producing the group.
Fans are also curious about what concept TUIDE will pursue—whether it will be bright and playful, performance-focused, or something completely unexpected.
What Are Fans Saying Online?
Since HYBE officially introduced TUIDE, the online reaction has been filled with excitement and curiosity.
Many fans are especially looking forward to:
- Seeing Han Sung-soo's production style with a new girl group.
- Watching Seoyeon establish her own identity beyond being Jihyo's younger sister.
- Discovering the group's music, concept, and performance style.
- Following a brand-new team from the very beginning.
There has also been discussion about the members' young ages, with some fans expressing concern while others note that debuting young has become increasingly common in today's K-pop industry.
Overall, anticipation is high, and many fans are waiting for the first teaser, music video, and official debut announcement.
What Can We Expect From TUIDE's Debut?
Although HYBE hasn't revealed the full concept yet, fans can expect:
- High-quality production
- Strong choreography
- Distinctive visuals
- Creative storytelling
- A polished debut worthy of a HYBE rookie group
With experienced producers behind the project and growing attention from K-pop fans worldwide, TUIDE is already shaping up to be one of the most anticipated debuts of the year.
How to Prepare for TUIDE's Debut
If you're planning to collect TUIDE from day one, keep an eye out for:
- Debut albums
- Pre-order benefits (POBs)
- Lucky Draw events
- Official photocards
- Pop-up stores
- Fansign events
- Limited-edition merchandise
Many of these items are only available through Korean stores, making them highly sought after by collectors.
Kfriday can help international fans purchase TUIDE merchandise directly from Korea and ship it safely worldwide once official sales begin.
Frequently Asked Questions
Q: How many members are in TUIDE?
A: TUIDE is a seven-member girl group consisting of Seohee, Seoyeon, Elena, Jia, Saki, Seah, and Yi Hani.
Q: Which company is TUIDE under?
A: TUIDE will debut under ABD (A Bold Dream), HYBE's new label focused on launching the group.
Q: Why is Seoyeon already receiving attention?
A: Seoyeon is the younger sister of TWICE's Jihyo, but many fans are excited to see her build her own career and identity as a member of TUIDE.
Q: Can Kfriday help me buy TUIDE albums and merchandise?
A: Yes! Once TUIDE's official merchandise, albums, and event-exclusive goods are released, Kfriday can help international fans purchase them from Korea and ship them worldwide.